Red Wings fight fire with 11th annual Smoke Detector Collection presented by Comerica

Fans who donate on Feb. 9 and Feb. 10 are entered to win Zetterberg puck and photo

Thursday, 02.07.2013 / 9:40 AM
Alexa Hinds  - Community Relations Coordinator

DETROIT – The Detroit Red Wings and captain Henrik Zetterberg encourage fans coming down to this weekend’s afternoon home games on Saturday, Feb. 9, and Sunday, Feb. 10, to support the team’s 11th annual Smoke Detector Collection presented by Comerica.

Fans who donate either a smoke detector with batteries or make a monetary donation at Joe Louis Arena will be entered to win an autographed Zetterberg puck and photo. Doors open at 12:30 p.m. on Saturday and 11:00 a.m. on Sunday.

Representatives from local fire departments, including Detroit FD and Southfield FD, along with volunteers from Comerica Cares will be on hand to collect smoke detectors and monetary donations, which will be used to purchase additional smoke detectors. This year’s in-game smoke detector collection is in addition to the Face Off Against Fire smoke detector collection held at southeastern Michigan Comerica banking centers.

In his seventh season as the team spokesman for this initiative, Zetterberg will personally match the donations made by fans toward the collection up to $15,000. He will distribute smoke detectors from this year’s collection on Monday, Mar. 4, following practice to representatives from local fire departments. The fire departments will then, in turn, donate and install the fire alarms to elderly, disabled and low-income residents throughout Metro Detroit, who could otherwise not afford one.

The annual Smoke Detector Collection began in 2001 in memory of former Red Wings player Brendan Shanahan’s father, who was a firefighter. Since the program’s inception, the Red Wings have distributed more than 19,500 smoke detectors to local fire departments and agencies, including 5,065 smoke detectors last season.

Who: Local Fire Department Representatives and Comerica Cares Volunteers

What: 11th Annual Smoke Detector Collection Presented by Comerica

When: 12:30 p.m. on Saturday, Feb. 9, and 11:00 a.m. on Sunday, Feb. 10

Where: Joe Louis Arena, 19 Steve Yzerman Drive, Detroit, MI 48226

Why: To collect smoke detectors and monetary donations to be distributed by local fire departments to low-income homes in Metro Detroit.

About Comerica Bank:

Comerica Bank, with 216 banking centers in Michigan, is a subsidiary of Comerica Incorporated. Comerica recently completed a $17 million renovation of its building at 411 W. Lafayette in Detroit, which has been renamed Comerica Bank Center and is now the bank’s Michigan Market headquarters. Comerica Incorporated (NYSE: CMA) is a financial services company strategically aligned by three business segments: The Business Bank, The Retail Bank, and Wealth Management. Comerica focuses on relationships, and helping people and businesses be successful. To receive e-mail alerts of breaking Comerica news, go to http://www.comerica.com/newsalerts. To find us on Facebook, please visit www.facebook.com/ComericaCares. Follow Comerica on Twitter at @ComericaCares and follow Comerica Chief Economist Robert Dye on Twitter at @Comerica_Econ.

About The Detroit Red Wings:

The Detroit Red Wings hockey club, an Original Six member of the National Hockey League and 11-time Stanley Cup Champion, was purchased by Michael and Marian Ilitch in 1982. Other Ilitch companies in the food, sports and entertainment industries include: Little Caesars Pizza, Blue Line Foodservice Distribution, Ilitch Holdings, Inc., Olympia Entertainment, Olympia Development, Little Caesars Pizza Kit Fundraising Program, Champion Foods and Uptown Entertainment. Michael Ilitch owns the Detroit Tigers. Marian Ilitch owns the MotorCity Casino Hotel. For more information, visit www.DetroitRedWings.com.

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