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Wings launch ‘Hockeytown Thanks’ tour

Players made surprise visits to local businesses for second year

Tuesday, 10.01.2013 / 1:08 PM / Press Release
By Kyle Kujawa  - Detroit Red Wings Public Relations Coordinator
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Wings launch \u2018Hockeytown Thanks\u2019 tour
Red Wings launch opening week with \u2018Hockeytown Thanks\u2019 tour for local businesses

DETROIT – The Detroit Red Wings will open a new chapter in their history when they debut in the Eastern Conference and begin the 2013-14 season on Wednesday, Oct. 2, against the Buffalo Sabres. The team’s players first took some time to delight local partner businesses and fans with a series of surprise appearances across Southeastern Michigan on Monday, Sept. 30, as part of the second annual ‘Hockeytown Thanks’ tour. The grassroots venture saw all of the players currently on the team’s roster take some time to connect with a blend of companies across metro Detroit.

“The relationships we develop with our corporate partners go way beyond arena signs and digital promotions," said Senior Vice President of Marketing & Communications Craig Turnbull. “In a small way, Hockeytown Thanks connects our players directly with these organizations, delivering memorable and surprising moments in areas where Red Wings families live and work.”

“Thanks to the Red Wings, a dreary Monday morning was brightened up when four players surprised our Fifth Third Bank team with a visit to our Southfield headquarters,” commented Jack Riley, Senior Vice President of Fifth Third Bank.

Appearances made by Red Wings players during this year’s Hockeytown Thanks tour included:

- Joakim Andersson, Jonas Gustavsson, Mikael Samuelsson and Brendan Smith provided bagels in the morning to employees of the Fifth Third Bank in Southfield. (photos)

- Danny DeKeyser, Jonathan Ericsson, Johan Franzen and Niklas Kronwall met with top-level executives in a private conference and greeted employees in the atrium of DTE Energy in downtown Detroit. (photos)

- Todd Bertuzzi, Daniel Cleary and Pavel Datsyuk passed out pocket schedules and took photos with employees at one of Comerica Bank’s corporate offices in Auburn Hills. (photos)

- Jimmy Howard and Henrik Zetterberg assisted during the dinner rush by preparing and serving ‘Hot & Ready’ pizzas at Little Caesars in Plymouth. (photos)

- Darren Helm and Jakub Kindl made sandwiches and worked the counter at a Jimmy John’s in downtown Detroit. (photos)

- Patrick Eaves, Drew Miller and Jordin Tootoo delivered mail to the desks of employees at Carhartt in Dearborn. (photos)

- Justin Abdelkader, Kyle Quincey and Stephen Weiss worked in ice cream trucks and served the employees of Flagstar in Troy. (photos)

- Daniel Alfredsson, Brian Lashoff and Tomas Tatar worked with the housekeeping staff at the MotorCity Casino Hotel to test their skills straightening up rooms and later visited employees in the break room.

Complete photo and video coverage of the day from all of the above locations can be found at www.DetroitRedWings.com.

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